Blog

FWRD’s Quiet Coup: Rosie Huntington-Whiteley and the Death of Wholesale Luxury
FWRD’s Quiet Coup: Rosie Huntington-Whiteley and the Death of Wholesale Luxury
FWRD’s appointment of Rosie Huntington-Whiteley isn't just a hire; it's a takeover. Discover how Revolve Group is dismantling the legacy luxury model.   Read more...
Jenny Packham’s Quiet Dominance: Inside the Red Carpet’s Ultimate Safety Net
Jenny Packham’s Quiet Dominance: Inside the Red Carpet’s Ultimate Safety Net
How Jenny Packham became the ultimate red-carpet safety net for Kate Middleton and Hollywood. We analyze the strategy behind the beads and the brand's refusal to chase viral trends.   Read more...
2025’s ‘Intentional Excess’: Why Brat Green and Power Suits Are the New Currency
2025’s ‘Intentional Excess’: Why Brat Green and Power Suits Are the New Currency
Vogue Scandinavia’s 2025 It-Items list signals the end of quiet luxury. Discover why Brat Green, power suits, and sheer layering are the year's defining trends.   Read more...
Stella McCartney x H&M: The Ethical Gamble of 2026
Stella McCartney x H&M: The Ethical Gamble of 2026
Breaking analysis of the Stella McCartney x H&M Spring 2026 collaboration. We explore the sustainability claims, pricing, and the ethical tension behind the year's biggest fashion news. Read more...
Mytheresa’s Sweetest Gamble: Inside the NYC Bakery Takeover
Mytheresa’s Sweetest Gamble: Inside the NYC Bakery Takeover
Mytheresa lands in NYC with an immersive holiday gift shop at Hani’s Bakery. We analyze the strategy behind merging luxury fashion with viral treat culture.   Read more...
The New Apex: Why Bailey & Corenswet Own the Future of Desire
The New Apex: Why Bailey & Corenswet Own the Future of Desire
Inside the cultural shift crowning Jonathan Bailey and David Corenswet as Hollywood’s new leading men. Discover the "soft power" trend reshaping billion-dollar franchises. Read more...
The Blazy Era: Why Chanel’s New Appointment Changes Everything
The Blazy Era: Why Chanel’s New Appointment Changes Everything
BREAKING: Matthieu Blazy takes the helm at Chanel following the Hangzhou Métiers d'Art show. We analyze the shift, the industry reaction, and the future of the House.   Read more...
Why Your Birkin Needs a Labubu: The New Luxury Status Symbol
Why Your Birkin Needs a Labubu: The New Luxury Status Symbol
From Pop Mart to Louis Vuitton, discover why "deep cut" character charms are the new investment pieces defining the future of luxury handbags.   Read more...
Pantone 2026: Why 'Cloud Dancer' Is The Ultimate Luxury Reset
Pantone 2026: Why 'Cloud Dancer' Is The Ultimate Luxury Reset
Pantone names 'Cloud Dancer' the 2026 Color of the Year. Discover why this natural white signals a global shift toward minimalism, quiet luxury, and a cultural reset.   Read more...
Liquid State: The Business of Zodiac Luxury in Manila
Liquid State: The Business of Zodiac Luxury in Manila
How Vogue Philippines is redefining the holiday gift guide through astrological curation, blending local design with the global business of spiritual luxury. Read more...
Death by Lightning: Why the Gilded Age is the Dark Fashion Muse of Late 2025
Death by Lightning: Why the Gilded Age is the Dark Fashion Muse of Late 2025
Netflix's 'Death by Lightning' is the unexpected style hit of Dec 2025. We analyze the 'Gilded Noir' trend, Matthew Macfadyen's 'delusional' tailoring, and the return of the frock coat.   Read more...
Mikah’s “Beguiling” Vogue Singapore Cover: A Masterclass in Modern Celebrity
Mikah’s “Beguiling” Vogue Singapore Cover: A Masterclass in Modern Celebrity
Inside Mikah’s December 2025 Vogue Singapore cover. We analyze the "fashion chameleon" narrative and the Shopify strategy defining this digital release.   Read more...