Blog

Kendall Jenner and Ben Gorham: The Quiet Luxury Alliance Shaking West Hollywood
Kendall Jenner and Ben Gorham: The Quiet Luxury Alliance Shaking West Hollywood
Romance or retail? Kendall Jenner and Byredo founder Ben Gorham spark intrigue with a coordinated West Hollywood outing. We analyze the industry impact.   Read more...
Heidi Klum’s Vetements Stunt: The Strategic Genius of Going Pantsless
Heidi Klum’s Vetements Stunt: The Strategic Genius of Going Pantsless
Heidi Klum stunned Paris Fashion Week in a sheer Vetements SS25 bodysuit. We analyze the strategy, the "no pants" trend, and the age-defying power play.   Read more...
Kendall Jenner’s Strategic Pivot: The Kardashian Wellness Machine Wins
Kendall Jenner’s Strategic Pivot: The Kardashian Wellness Machine Wins
Kendall Jenner credits her sisters for her beauty routine, signaling a strategic shift for her skincare brand. We analyze the $68M impact. Read more...
The Valentino Inheritance: Inside Kris Jenner’s Strategic "Soft Gifting" of the Archive to Kendall
The Valentino Inheritance: Inside Kris Jenner’s Strategic "Soft Gifting" of the Archive to Kendall
Inside the "Red Carpet Sentimentality Strategy": How Kris Jenner’s vintage Valentino gown signals the transfer of her fashion archive to supermodel heir Kendall Jenner.   Read more...
Kendall Jenner’s Bottega Veneta Moment: The Strategic Friction of L'Oréal’s 20th Anniversary Gala
Kendall Jenner’s Bottega Veneta Moment: The Strategic Friction of L'Oréal’s 20th Anniversary Gala
Inside the L'Oréal Paris 20th Anniversary Gala: Kendall Jenner's Bottega Veneta gown, the $25k grants, and the strategic pivot of luxury philanthropy.   Read more...
The Great Undressing: Why Winter 2025 Belongs to Lingerie-Led Luxury
The Great Undressing: Why Winter 2025 Belongs to Lingerie-Led Luxury
Why are corsets dominating Winter 2025? FAZ Fashion analyzes the shift from bedroom to boardroom, regional adaptations, and the new architecture of intimacy.   Read more...
Kendall Jenner, Amangiri, and the New Rules of Luxury
Kendall Jenner, Amangiri, and the New Rules of Luxury
Deep dive into ALO Yoga's Fall 2025 campaign at Amangiri. Why Kendall Jenner, Softsculpt fabrics, and a strategic rebrand are redefining luxury.   Read more...
The Billion-Dollar Pivot: Bollywood’s Strategic Takeover of Paris Fashion Week
The Billion-Dollar Pivot: Bollywood’s Strategic Takeover of Paris Fashion Week
From Ananya Panday at Chanel to Aishwarya Rai on the runway, discover how Indian actresses became the strategic power brokers of Paris and NYFW 2025. Read more...
Vogue World Paris: The High Stakes of Fashion’s New Spectacle
Vogue World Paris: The High Stakes of Fashion’s New Spectacle
An investigative look at how Vogue World Paris 2024 signaled a massive industry pivot from journalism to entertainment, sparking backlash over hubris and commercialization.   Read more...
The Oversized Era Ends: The Architectural Return of the Cinched Waist
The Oversized Era Ends: The Architectural Return of the Cinched Waist
The oversized era is over. Discover why NYFW Fall 2025 and luxury designers are pivoting to the cinched waist, and what it means for your wardrobe. Read more...
The Great Hat Renaissance: Why Winter 2025 Demands Maximalist Headwear
The Great Hat Renaissance: Why Winter 2025 Demands Maximalist Headwear
From Coach's runway to Toteme’s shearling luxury, discover why winter hats have evolved from utility to mandatory style statements in 2025. Read more...
Simone Ashley and the Calculated Sharpness of Chloé Resort 2026
Simone Ashley and the Calculated Sharpness of Chloé Resort 2026
Simone Ashley’s Chloé Resort 2026 look in NYC signals a major brand pivot. We analyze the "sharp" vs. "boho" strategy and the controversial rise of winter capris.   Read more...