Introduction: A New Era for Australian Fashion
In 2025, Australian Fashion Week (AFW) witnessed a creative revolution, all eyes locked on one name: Jordan Gogos. The designer, known for his boundary-pushing aesthetics and collaborative approach, delivered a runway event that has set a new standard for the intersection of art, fashion, and performance. Gogos’ AFW 2025 show was not just another presentation—it was a celebration of community, a testament to innovation, and a bold vision for the future of Australian fashion. As the dust settles, industry insiders and fashion lovers alike are still talking about the magic that unfolded on the runway.
Who Is Jordan Gogos? The Visionary Behind the Hype
Jordan Gogos has quickly established himself as one of Australia’s most exciting designers. With a background that fuses industrial design, sculpture, and textiles, Gogos brings a multidisciplinary perspective to his fashion practice. His label, GOGOS, is renowned for its vibrant, tactile garments and its commitment to collaboration over competition. For Gogos, fashion is not just about clothes—it’s about storytelling, community, and the transformative power of creativity.
Over the years, Gogos has collaborated with artists, musicians, and craftspeople from diverse backgrounds. His runway shows are known for their theatricality and inclusivity, often featuring models of all genders, sizes, and ages. The 2025 AFW show was no exception—it was a glorious, maximalist celebration that blurred the lines between fashion show and performance art.
The AFW 2025 Show: More Than Just a Runway
Jordan Gogos’ AFW 2025 presentation was staged at Sydney’s Carriageworks, a venue perfectly suited for his immersive and experimental vision. From the moment guests entered, it was clear this was not your typical fashion event. Bright, bold set pieces transformed the runway into a living gallery, with sculptures, textiles, and installations coalescing into a vibrant tapestry of color and texture.
The show itself was a multisensory spectacle, featuring:
- Live performances by musicians and dancers
- Site-specific art installations
- Interactive elements encouraging audience participation
- Collaborative pieces created with over 50 Australian artists and designers
This fusion of disciplines created a dynamic, unpredictable atmosphere, with every moment offering a new surprise. For the audience, it was an invitation to not just observe but to experience fashion as a living, breathing art form.
The Collection: Wearable Art Meets Radical Joy
At the heart of the AFW 2025 event was Gogos’ latest collection—a joyous explosion of color, shape, and texture. Rather than adhering to conventional themes or trends, Gogos drew inspiration from the idea of “radical joy,” crafting garments that exuded optimism and playfulness.
Key features of the collection included:
- Hand-painted textiles with bold, expressive brushstrokes
- Voluminous silhouettes that defied traditional tailoring
- Mixed-media materials including felt, mesh, and recycled fabrics
- Intricate embellishments such as hand-stitched appliqué and three-dimensional florals
Each look felt like a unique piece of wearable art, challenging the boundaries of what clothing can be. The garments were styled in unexpected ways, with oversized accessories and dramatic headpieces adding to the sense of theatricality. Instead of a single narrative, the collection told dozens of stories—each garment reflecting the voice of a different collaborator.
Collaboration at the Core: A Community Effort
One of the defining aspects of Jordan Gogos’ AFW 2025 show was its unprecedented level of collaboration. Gogos invited over 50 creatives to contribute to the collection, ranging from established artists to emerging talents. This collaborative ethos was evident in every detail, from the hand-painted fabrics to the custom jewelry and footwear.
The collaborators included:
- Visual artists and sculptors
- Textile designers and weavers
- Musicians and composers
- Makeup artists and hairstylists
By bringing together such a diverse group of creatives, Gogos celebrated the richness and diversity of Australia’s cultural landscape. The show became a platform for underrepresented voices, elevating community over individualism. As Gogos himself put it, “This is not just my vision—it’s a tapestry of so many different stories coming together.”
Pushing the Boundaries: Sustainability and Innovation
Innovation has always been at the heart of Jordan Gogos’ practice, and his AFW 2025 show was no different. Sustainability was woven into every aspect of the collection, from the use of recycled materials to the emphasis on slow, handmade processes. Gogos worked closely with local artisans to source deadstock textiles and upcycled fabrics, breathing new life into discarded materials.
Cutting-edge techniques were also on display, including:
- 3D-printed accessories
- Experimental dyeing methods
- Zero-waste pattern cutting
In doing so, Gogos challenged the industry to rethink its approach to production and consumption. The result was a collection that was not only visually stunning, but also deeply conscious and forward-thinking.
Representation and Inclusivity: A Runway for All
Jordan Gogos is a passionate advocate for diversity and inclusion within the fashion industry. His AFW 2025 show featured a cast of models representing a wide spectrum of ages, genders, and backgrounds. This inclusive approach resonated with audiences and sent a clear message: fashion should be for everyone.
The show also provided a platform for emerging talents, with several first-time models and young designers making their debut on the runway. By breaking down traditional barriers, Gogos set a powerful example for the next generation of creatives.
Audience Reactions: A Standing Ovation
The response to Jordan Gogos’ AFW 2025 show was overwhelming. Critics hailed it as “a triumph of creativity,” “a new benchmark for Australian fashion,” and “an unforgettable celebration of art and community.” Social media lit up with praise, as attendees shared photos and videos of the show’s most memorable moments.
Fashion insiders noted that Gogos’ approach is exactly what the industry needs right now—something that feels new, inclusive, and deeply connected to contemporary culture. As one journalist put it, “This wasn’t just a fashion show. It was a movement.”
Why Jordan Gogos Matters: The Future of Fashion
In a world where fashion can sometimes feel disconnected from real life, Jordan Gogos offers a powerful alternative. His work reminds us that clothes are more than just garments—they can be vehicles for self-expression, collaboration, and social change. By centering joy, community, and sustainability, Gogos is helping to redefine what Australian fashion can be in the 21st century.
As the fashion world continues to evolve, it’s clear that voices like Gogos’ will be at the forefront—pushing boundaries, lifting others up, and reminding us all of the transformative power of creativity.
Conclusion: The Legacy of AFW 2025
Jordan Gogos’ AFW 2025 show will be remembered as a watershed moment in Australian fashion. It demonstrated that when art, community, and innovation come together, the results can be nothing short of revolutionary. As we look to the future, one thing is clear: the next chapter of fashion belongs to those who dare to dream, collaborate, and create without limits.
For those lucky enough to witness it firsthand, the show was more than an event—it was an experience, a celebration, and a promise of what’s possible when talent is matched with heart. The world is watching, and Jordan Gogos is just getting started.
