Blog

The Great Rebalancing: Why Anta’s Move for Puma Signals a New World Order
The Great Rebalancing: Why Anta’s Move for Puma Signals a New World Order
Exclusive analysis: Why Anta’s bid for Puma signals a historic shift in fashion power. Inside the valuation battle, the Pinault family’s dilemma, and the future of athletic luxury. Read more...
The Fur Paradox: Luxury’s Calculated Lie for AW25
The Fur Paradox: Luxury’s Calculated Lie for AW25
Fur is everywhere this season, but production is plummeting. Uncover the "calculated contradiction" driving the vintage and faux fur boom in our deep-dive analysis.   Read more...
Jordan Chiles x Balenciaga: The Strategic Anatomy of a High-Stakes Pivot
Jordan Chiles x Balenciaga: The Strategic Anatomy of a High-Stakes Pivot
Analysis of the Jordan Chiles x Balenciaga collaboration. How the Olympian and the luxury house are using a sneaker drop for mutual brand rehabilitation.   Read more...
Victoria’s Secret 2025: The Verdict on Adam Selman’s "Fantasy" Correction
Victoria’s Secret 2025: The Verdict on Adam Selman’s "Fantasy" Correction
A deep dive into the 2025 Victoria’s Secret Fashion Show. We analyze Adam Selman’s creative direction, the Gisele factor, and the business of modern fantasy. Read more...
Pam Hogg Is Dead: The Last True Iconoclast of British Fashion
Pam Hogg Is Dead: The Last True Iconoclast of British Fashion
Pam Hogg, the iconoclastic designer who dressed Lady Gaga and defined British punk couture, has died at 66. FAZ Fashion analyzes the legacy of the last true rebel. Read more...
Rihanna’s Bob: The Haircut That Became a Market Forecast
Rihanna’s Bob: The Haircut That Became a Market Forecast
Rihanna just debuted a classic bob, declaring 'bob season.' Discover why this single haircut is already impacting fashion, beauty sales, and S/S 2026 collections. Read more...
The Unwritten Rules of Mom Style
The Unwritten Rules of Mom Style
The old rules of 'mom style' are gone, but what replaced them? We investigate why this evolving aesthetic defies definition and celebrates radical individuality. Read more. Read more...
Dakota Johnson's Valentino Return: A New Era in Sheer
Dakota Johnson's Valentino Return: A New Era in Sheer
Dakota Johnson makes her stunning return as Valentino's ambassador in a sheer, beaded Alessandro Michele gown at Vogue World 2025. See the full look analysis.   Read more...
A$AP Rocky's Style Secret: Rihanna's Closet
A$AP Rocky's Style Secret: Rihanna's Closet
A$AP Rocky made a shocking confession at the CFDA awards: he secretly 'borrows' from Rihanna's closet. Discover what this says about fashion's power couple. Read more...
Adam Selman's Phantom VS Debut
Adam Selman's Phantom VS Debut
Whispers of an Adam Selman x VS 2025 show are everywhere, but the collection is nowhere to be seen. We investigate the phantom debut. Is it real? Read more...
Conner Ives: Redefining Americana and Sustainability in Fashion’s Vanguard
Conner Ives: Redefining Americana and Sustainability in Fashion’s Vanguard
Discover how Conner Ives is transforming fashion with sustainable innovation, cultural nostalgia, and activism. Read more about his rise and impact now.   Read more...
How Labubu Transformed Pop Mart Into a Global Collectibles Powerhouse
How Labubu Transformed Pop Mart Into a Global Collectibles Powerhouse
Discover how Labubu turned Pop Mart into a global powerhouse through unique design, celebrity buzz, and viral blind-box collecting. Read more on this phenomenon.   Read more...