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The $195 Custom Sneaker That Could Finally Kill Shoe Sizes
The $195 Custom Sneaker That Could Finally Kill Shoe Sizes
Indianapolis startup Fitasy unveils the Stride, a custom-fit, 3D-printed sneaker for $195. Discover how scan-to-print tech is disrupting the footwear industry. Read more...
Quiet Discipline: Inside Designer Brands Inc.’s Calculated Contraction
Quiet Discipline: Inside Designer Brands Inc.’s Calculated Contraction
Designer Brands Inc. reports Q3 2025 results with sales down 3.2% but margins hitting 45.1%. We analyze the strategic shift from volume to value.   Read more...
OTW x Gallery Dept.: When “Art That Kills” Bleeds into Luxury Skate
OTW x Gallery Dept.: When “Art That Kills” Bleeds into Luxury Skate
Releasing Dec 11, the new OTW by Vans x Gallery Dept. Authentic 44 features a black canvas, paint splatters, and a $150 price tag. We analyze the luxury strategy behind... Read more...
Nike’s ‘Hollywood Keepers’ Collection: The Goalkeeper’s Radical Fashion Reinvention
Nike’s ‘Hollywood Keepers’ Collection: The Goalkeeper’s Radical Fashion Reinvention
Nike’s new Hollywood Keepers collection reimagines 90s goalkeeper style for World Cup 2026. Discover why this lifestyle drop is changing football fashion.   Read more...
Stella McCartney x H&M: The Ethical Gamble of 2026
Stella McCartney x H&M: The Ethical Gamble of 2026
Breaking analysis of the Stella McCartney x H&M Spring 2026 collaboration. We explore the sustainability claims, pricing, and the ethical tension behind the year's biggest fashion news. Read more...
Nike Tiempo Maestro: The Death of Leather
Nike Tiempo Maestro: The Death of Leather
Nike retires the Legend for the Tiempo Maestro. Featuring Jamal Musiala and revolutionary Techleather, this is the end of the leather boot era. Launching Jan 22.   Read more...
Levi’s Quiet Revolution: How the ‘Originals Making Change Happen’ Initiative is Rewriting Design Democracy
Levi’s Quiet Revolution: How the ‘Originals Making Change Happen’ Initiative is Rewriting Design Democracy
Inside Levi’s "Originals Making Change Happen" initiative. How the Spring 2025 Holly Hapka cactus print signals a shift from celebrity hype to democratized design.   Read more...
Nike’s Civil War: Inside Elliott Hill’s Ruthless C-Suite Overhaul
Nike’s Civil War: Inside Elliott Hill’s Ruthless C-Suite Overhaul
Deep dive into Nike's massive Dec 2025 leadership overhaul. Why CEO Elliott Hill dismantled the C-suite, killed the CTO role, and declared war on On and Hoka.   Read more...
Ilona Maher’s Mexico City Style Rewrite
Ilona Maher’s Mexico City Style Rewrite
Ilona Maher redefines celebrity style in Mexico City. We analyze how her backless top and coral dress signal a major shift in the athlete-influencer economy.   Read more...
Westside Gunn x Saucony: The "Super Flygod" Takeover at Art Basel
Westside Gunn x Saucony: The "Super Flygod" Takeover at Art Basel
Releasing Dec 4: Westside Gunn joins forces with Saucony for the glow-in-the-dark "Super Flygod" ProGrid Triumph 4. Discover the Kith-exclusive drop defining Art Basel. Read more...
The Great Rebalancing: Why Anta’s Move for Puma Signals a New World Order
The Great Rebalancing: Why Anta’s Move for Puma Signals a New World Order
Exclusive analysis: Why Anta’s bid for Puma signals a historic shift in fashion power. Inside the valuation battle, the Pinault family’s dilemma, and the future of athletic luxury. Read more...
PUMA’s Oxford Street Gambit: A £15M Bet on Retail’s Future
PUMA’s Oxford Street Gambit: A £15M Bet on Retail’s Future
PUMA unveils its 24,000 sq ft Oxford Street flagship, challenging Nike and Adidas with a new DTC strategy, F1 simulators, and exclusive British designs. Read more...