What happens when reality TV’s reigning style muse turns her signature comfort-driven aesthetic into a bona fide fashion brand? With the launch of Daphne, Paige DeSorbo isn’t just closing the chapter on her Summer House days—she’s rewriting the rules of loungewear itself. Here’s how DeSorbo, with an eye for quiet luxury and a wink to her own irreverent persona, is poised to make Daphne the next must-have in modern sleepwear.
From Reality TV Icon to Fashion Entrepreneur: The Significance of Daphne’s Debut
On June 3, 2025, Paige DeSorbo—best known for her sharp wit and even sharper sense of style on Bravo’s Summer House—unveiled a project that had been simmering behind the scenes: Daphne, her inaugural sleepwear line. Far more than a typical celebrity brand extension, Daphne represents a pivotal leap for DeSorbo, signaling her evolution from television personality to a founder shaping her own sartorial legacy.
For fans and industry observers alike, the announcement landed as a natural, yet ambitious, progression. DeSorbo’s on-screen style—effortlessly blending aspirational chic with genuine accessibility—has long set her apart from her reality TV cohorts. Now, Daphne crystallizes her vision: loungewear that refuses to compromise between comfort and style, designed for the woman who wants to feel as confident at home as she does out in the world.
The Inspiration: A Cat Named Daphne and the Allure of Bedtime Dressing
Daphne is more than a catchy moniker. It’s a tribute to DeSorbo’s beloved cat, but also a clever nod to the persona she cultivated on Summer House—where she and her co-stars were affectionately dubbed “bed bugs” for their unapologetic love of lounging. What might once have been seen as a quirky habit has, in DeSorbo’s hands, become a lifestyle worth celebrating.
“As someone who's always believed that style should never be sacrificed for comfort, Daphne was born out of my desire to make high-quality, stylish loungewear accessible, empowering, and fun. I want everyone to feel their most confident and chic,” DeSorbo declared at the launch. It’s a mission statement that feels both personal and pointedly of-the-moment, as the boundaries between homewear and streetwear continue to blur in a post-pandemic world.
Design DNA: Quiet Luxury Meets Everyday Versatility
What sets Daphne apart from the endless parade of celebrity sleepwear lines is its genuine design pedigree—and its meticulous attention to how women actually live. DeSorbo enlisted Katie Serva, a designer whose credentials span Proenza Schouler and Club Monaco, to translate her vision into reality.
The result? A collection that sidesteps fleeting trends in favor of enduring appeal. Daphne’s inaugural pieces include:
- Sleep cardigans
- Camis
- Matching sets
- Oversized sleep tees
The color palette leans toward muted, sophisticated tones, while silhouettes are “classic-yet-modern”—a phrase that, in this instance, is more than marketing speak. Each piece is designed to transition effortlessly from bed to the breakfast table, and, crucially, to the outside world—whether that’s a quick coffee run or a languid weekend brunch.
Pricing is equally thoughtful, starting at $58 for a cami and reaching up to $230 for select sets. It’s a bracket that signals quality and aspiration, without tipping into the unattainable. Here, DeSorbo’s stated goal of “accessibility” is carefully balanced with an unmistakable aura of luxury.
Behind the Brand: Authenticity, Timing, and the Full-Circle Moment
For DeSorbo, Daphne’s launch is not simply a commercial move; it’s the culmination of a long-gestating ambition. She has spoken candidly about considering a brand launch years ago, only to hit pause out of a desire for authenticity. Now, with a loyal following and a sharpened sense of her own brand, the timing finally felt right.
“Waiting has allowed the project to be more authentic and true to my brand and personality,” DeSorbo reflected. This rare patience is noteworthy in a landscape littered with rushed celebrity ventures. Daphne feels, unmistakably, like an extension of DeSorbo herself—right down to the playful nod to her feline muse.
It’s this personal touch that sets Daphne apart. The brand is steeped in the same confidence and irreverence that made DeSorbo a breakout star, yet it is also a testament to her meticulousness and refusal to settle for the generic. Daphne is not just a line of pajamas—it is, in DeSorbo’s words, “empowering and fun,” designed to make its wearer feel both seen and celebrated.
The Loungewear Zeitgeist: Why Daphne Arrives at the Perfect Moment
In the years since lockdowns upended the world’s relationship with home, loungewear has morphed from afterthought to art form. Yet too often, brands have leaned into either comfort or style—rarely both. Daphne’s promise lies in its refusal to force a compromise.
By championing pieces that are as suitable for Sunday scaries as they are for spontaneous outings, DeSorbo and Serva are tapping into a powerful cultural current. The Daphne woman is not hiding out; she is luxuriating in the full spectrum of modern life—public and private, polished and playful.
Daphne’s muted tones and versatile cuts echo the “quiet luxury” movement dominating runways and social feeds, but with an accessibility that sidesteps exclusivity. This is loungewear for the woman who wants to be comfortable, but never invisible.
Building for the Future: Beyond the First Drop
While Daphne’s debut is already making waves, DeSorbo has made it clear that this is just the beginning. As she transitions away from her role on Summer House, her focus is squarely on growing the brand—without losing sight of what made her a fan favorite in the first place.
DeSorbo’s assurance that “plenty more projects are on the way” hints at an entrepreneurial ambition that extends well beyond sleepwear. Yet for now, she appears content to build Daphne thoughtfully, with the same blend of candor and curation that has defined her career to date. And yes, she’s spending quality time with the original Daphne—her beloved cat—who, fittingly, remains at the heart of this full-circle moment.
The Verdict: Why Daphne Is the Sleepwear Brand to Watch
In an era saturated with influencer launches and quick-turn collaborations, Daphne stands out for its integrity, its design pedigree, and its palpable sense of fun. Paige DeSorbo is not merely lending her name to a product—she’s crafting an experience, one that invites women to take comfort (literally and figuratively) in their own skin.
By marrying cozy luxury with a wink of personality, Daphne signals a new era for sleepwear: one where style walks hand-in-hand with authenticity. As DeSorbo’s journey continues, one thing is clear—she is far more than a reality TV alum. With Daphne, she is staking her claim as a formidable force in the world of contemporary fashion.
Daphne is available now via direct-to-consumer channels, continuing Paige DeSorbo’s tradition of making elevated style refreshingly approachable. The only question left: Will you answer the call to elevate your downtime?
